The Return of the “Target Troll”: Hilariously Shutting Down Homophobia With Doritos

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In a world still plagued by homophobia and ignorance, sometimes the best response is to use humor to highlight the absurdity of outdated beliefs. The notorious “Target Troll” is back at it again, this time cleverly mocking those who are criticizing Doritos for supporting a commendable initiative aimed at preventing suicide among LGBTQ+ youth.

You may remember the antics of Jake Anderson, who previously gained fame for his humorous trolling on the Target Facebook page when the retailer announced it would abandon gender-specific marketing for toys. Now, he’s turned his spotlight on homophobes outraged by Doritos’ release of Rainbow Doritos, created in support of Dan Savage’s It Gets Better project. This initiative, launched in 2010, was a heartfelt response to the tragic loss of young lives due to bullying and harassment. It’s an incredible cause, and honestly, I’m ready to grab a giant bag of those Rainbow Doritos to show my support for such an important mission.

But let’s get back to our troll. He’s back to his witty ways, and honestly, he deserves some kind of award for his comedic genius. Is there a profession for professional trolling? Anderson certainly makes a strong case for it with his quick wit.

“My life matters! And to show how much, I’ll stop eating Doritos while wrapped in my confederate flag,” one comment read, showcasing the ridiculousness of the situation. Another quipped, “What shape would ‘decency’ be?” Oh my, indeed!

Amidst the laughter, we must remember the serious nature of the issues at hand. It’s disheartening to see individuals so proud of their homophobia that they post comments like these while protesting an organization focused on ending teen suicide and bullying. We must laugh to keep from crying, as the world still harbors so much ignorance.

Please keep the humor coming, Jake Anderson. You’re voicing sentiments that many companies wish they could express. Moreover, 100% of the proceeds from these chips directly benefit the It Gets Better project, making it a great way to contribute while enjoying a tasty snack. If you want to learn more about this initiative, check out one of our other blog posts here.

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In summary, the Target Troll is using humor to combat homophobia in a world that sometimes feels stuck in the past. With the support of companies like Doritos, initiatives like It Gets Better are making strides toward equality and acceptance. So let’s keep the laughter alive and support those who are striving for a brighter future.


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