Sesame Workshop, the powerhouse behind the beloved children’s show Sesame Street, has introduced two new characters, 5-year-old Wes and his father Elijah, to help families engage in conversations about race and racism. This initiative, titled “The ABCs of Racial Literacy,” is part of the broader Coming Together program aimed at advancing racial justice. The initiative reflects Sesame Street’s commitment to addressing contemporary issues like autism and addiction, making it relevant for today’s youth.
In a recent video, Wes and Elijah explain concepts like melanin and race to Elmo, the iconic red Muppet. When Elmo asks why Wes’s skin is brown, Wes responds, “I know why, Elmo! My mom and dad told me, it’s because of melanin, right Dad?” Elijah elaborates, explaining that melanin contributes to our skin, eye, and hair color. He emphasizes the significance of skin color as part of individual identity while celebrating diversity.
Dr. Jeanette Betancourt, Senior Vice President of Sesame Workshop, highlighted that children are perceptive to differences in race from a young age. “The ABCs of Racial Literacy” aims to encourage open, age-appropriate discussions among families, fostering a positive sense of identity and appreciation for others. A recent study commissioned by Sesame Workshop revealed that nearly half of children aged 6-11 identified racism as a pressing social issue, with many parents eager to discuss these topics yet lacking resources.
Kay Wilson Stallings, Executive Vice President of Creative and Production at Sesame Workshop, stated, “We have a responsibility to advocate for racial justice and empower families to talk about race and identity with their children.” The new resources, available in both English and Spanish, will support families nationwide.
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Summary
Sesame Workshop has introduced Wes and Elijah, two new Black Muppets, to help children understand race and melanin in a fun, engaging way. This initiative is part of their Coming Together program aimed at fostering racial literacy among children. With resources available in English and Spanish, Sesame Workshop seeks to empower families to discuss important social issues and celebrate diversity.