Rihanna has once again proven her status as a powerhouse with the launch of her inclusive lingerie line, Savage X Fenty. On May 11th, this new collection made waves by offering an impressive range of 36 sizes, encompassing bras from 32A to 44DD and underwear from XS to 3X. This diversity ensures that women of all body types can find something that suits them perfectly, a stark contrast to the often narrow representation seen in the lingerie industry.
Savage X Fenty also celebrates diversity in skin tones with a nude collection that features an astounding 80 shades. The ethos behind the brand is empowering; as Rihanna explained in a Vogue interview, “Savage is really about taking complete ownership of how you feel and the choices you make.” She emphasizes that women are often stereotyped in relationships as needy, but her brand flips that narrative.
The collection’s visual representation is refreshing, showcasing models of various shapes and sizes, a welcome change from the traditional portrayals we typically see in lingerie advertisements, cough Victoria’s Secret cough. Rihanna, of course, only adds to the allure, looking fierce and confident in every piece of lace.
So, as you consider elevating your lingerie drawer, remember Rihanna’s inspiring message—embrace your confidence and own your choices. It’s time to get out there and feel fabulous, or as the singer herself would say: “work, work, work, work, work.”
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In summary, Rihanna’s Savage X Fenty lingerie line is a groundbreaking venture that embraces all women, providing a wide range of sizes and shades that empower individuals to celebrate their bodies. This collection not only showcases stunning designs but also reinforces a message of ownership and confidence.