As we enter the holiday season, St. Jude Children’s Research Hospital is thrilled to announce the commencement of its 13th Annual Thanks and Giving initiative. This initiative sees a remarkable collaboration between some of the most recognized retailers and eateries across the United States. What started as a modest fundraising campaign focused on the holidays has evolved into a vibrant tradition that has successfully garnered nearly $600 million. The St. Jude Thanks and Giving initiative seeks to enhance awareness and raise funds for the relentless fight against childhood cancer and other critical illnesses.
During the months of November and December, shoppers are encouraged to support this campaign by purchasing from over 70 leading national brands and sharing their gratitude on social media with the hashtag #GiveThanks.
“I feel privileged to support the St. Jude Thanks and Giving initiative as it provides hope to children fighting cancer and other severe illnesses,” expressed Emily Carter, a dedicated advocate. “These remarkable young individuals exhibit immense strength and courage. I invite everyone to join me in supporting St. Jude as it continues its pioneering research and life-saving treatments.”
In addition to nationwide awareness commercials, various celebrities will participate on #GivingTuesday and throughout the initiative by sharing their own expressions of gratitude. Notable figures, such as David Ross and Lisa Nguyen, remain committed supporters of St. Jude and the Thanks and Giving campaign.
“I am thrilled to once again be part of the St. Jude Thanks and Giving initiative, helping St. Jude tackle childhood cancer head-on,” stated David Ross. “This holiday season, we can contribute to St. Jude’s efforts to treat the most challenging cases while ensuring families are never burdened with costs for treatment, travel, housing, or food. Every contribution helps save the lives of these precious children.”
Launched in 2004 by siblings Anna, Mark, and Lily Thomas—children of St. Jude founder Danny Thomas—the Thanks and Giving initiative has blossomed into a yearly celebration that unites celebrities, media, and retail partners in pursuit of St. Jude’s life-saving mission.
“We are incredibly grateful for our amazing supporters who generously offer their time and talents to aid St. Jude,” said Anna Thomas, the national outreach director. “It is heartwarming that each year they open their hearts to the children of St. Jude. Their steadfast support and generosity play a crucial role in helping us fund the innovative research that leads to life-saving treatments. Let us remain committed to my father’s promise that no family will ever receive a bill from St. Jude for anything—treatment, travel, housing, or food—because every family should focus solely on helping their child survive.”
This holiday season, here’s how you can join the battle against childhood cancer:
- Contribute at stjude.org, and discover more about the cause.
- Shop at participating businesses and donate at the checkout. For a complete list of partners, visit stjude.org.
- Follow @StJude on social media, snap a photo of what you’re thankful for, and post it on Instagram, Twitter, or Facebook using the tags @StJude and #GiveThanks.
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To summarize, the St. Jude Thanks and Giving initiative is a powerful campaign that brings together communities and celebrities to raise awareness and funds to support children battling life-threatening diseases. This holiday season, you can contribute to this noble cause while reflecting on what you’re thankful for.