Scrolling through a meticulously curated Instagram feed can often lead us to believe that every snapshot is effortlessly perfect. However, the truth behind these picturesque images is far more complex. In a humorous new video, we get a glimpse into the life of the so-called “Instagram Husband” — the partner tasked with capturing those enviable #OOTD (outfit of the day) moments.
The video, styled as a mockumentary, features men introducing themselves and sharing the trials and tribulations of their role as dedicated Instagram photographers. They candidly discuss the challenges they face, such as having to purge their phones of apps to accommodate endless photo storage and the constant pressure to be the first to comment on their partner’s posts. Surprisingly, this gig seeps into their everyday lives too. For instance:
- They find themselves perpetually late because of those perfectly staged shoe shots.
- “We used to enjoy our meals; now, it’s all about the food pics.”
- “At this point, I feel like a human selfie stick.”
Released by The Laughing Society, a comedic group from Missouri, the video has gone viral, racking up over 2.5 million views since its debut. They’ve even launched an Instagram Husbands Tumblr, encouraging fellow partners to seek solidarity at InstagramHusband.com. This site serves as a humorous collection of relatable struggles faced by these often-overlooked husbands.
While the video is light-hearted, it addresses a larger issue: the unrealistic expectations set by social media. Ten years ago, snapping a picture of your latte or your shoes might have seemed absurd; now, it’s a common practice. Influencers and bloggers utilize these platforms to document their seemingly flawless lives, creating an unrelenting pressure to maintain a picture-perfect facade.
Engaging with social media can be fun, but it often leads individuals to believe they must constantly showcase an idealized version of their lives, filled with style, excitement, and adventure. This video serves as a much-needed reminder not to take it all too seriously. And if you happen to have an Instagram Husband, perhaps let him take a break; his thumb could probably use the rest.
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