As I sit here enveloped in the delightful fragrance of Juniper Breeze, I can’t help but reminisce. When Bath & Body Works announced the revival of beloved scents from the past, including my personal favorite from the ’90s, I dashed to my nearest store, fearing (unnecessarily) that it might resemble a chaotic Lilly Pulitzer for Target launch. I longed for “the fresh scent of evergreens in a meadow breeze with hints of juniper leaves and dewy musk.”
Truthfully, if you had asked me what Juniper Breeze was meant to smell like before I read the description, I would have struggled to articulate it. To me, it represents “the refreshing optimism of my mid-20s with nuances of newfound freedom and confidence.” As soon as I sprayed myself with Juniper Breeze, it was as if I was transported back to my mid-’90s self. It was a little moment of magic, right from the mall.
However, there’s a catch to this nostalgic delight. While I can indulge in this sweet scent that I thought was lost forever, I realize that the more I wear it now at 45, the more it might lose its enchanting power. But I’m willing to take that risk. For now, Juniper Breeze brings back memories of summers gone by. Perhaps it—or one of the other revived Bath & Body Works fragrances—will evoke some joyful memories for you too.
- Visits from your college best friend
- Binge-watching Dawson’s Creek
- Hype Williams music videos playing on repeat
- The days of tangible CDs…
- …featuring Sister 7, Fastball, Spice Girls, Smash Mouth, and Sophie B. Hawkins
- Drawing fashion inspo from Shalom and Amber
- Rocking those maxi skirts
- The glory days of AOL
- Swing dancing nights
- Significant time spent preparing…
- …even for mundane workdays
- The pet you adored during that time
- Watching Waiting to Exhale
- Relishing moments of being unreachable
- The early whispers of Y2K…
- …and wondering if retirement was even something to think about yet
- Ordering from the classic, paper Victoria’s Secret catalog
- The indecisive hunt for the perfect first couch
- iMac G3s in all their colorful glory
- Exploring the Web through Yahoo!
- Making that first purchase on Amazon
- Landing your initial non-entry level job…
- …and that glorious first paycheck
- The short haircut you now realize didn’t quite channel Winona, Drew, or Gwyneth
- Knowing your friends’ Bath & Body Works favorites as well as you know your own
This article was originally published on June 23, 2015.
For more great content, be sure to check out our other posts, like this one on privacy policies, which you can find at our blog. And if you’re curious about home insemination, there’s a fantastic resource at Make a Mom that covers all the essentials.
In summary, the revival of classic scents from Bath & Body Works can transport us back in time, reminding us of cherished moments and experiences. While the magic of nostalgia may fade with time, it’s a trade-off worth making for a whiff of the past.