Retail Site Sparks Outrage Over Insensitive Plus-Size Shorts Advertisement

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An online retailer has come under fire for a shockingly disrespectful advertisement featuring a slender model crammed into a single leg of a pair of plus-size shorts. This incident highlights the ongoing issue of body shaming faced by plus-size individuals, with many internet users quick to unleash their unqualified opinions on the health of plus-size bodies, often masking their judgments under the guise of concern.

While everyone deserves to wear clothing that fits and feel dignified, this retailer’s choice to display the shorts in such an offensive manner is truly baffling. Instead of showcasing the shorts on a model who actually represents the size, they opted for a petite individual, completely disregarding the needs and representation of plus-size consumers.

The shorts, priced at an accessible $10, might be a great find for someone within that size range. However, the advertisement fails miserably in showing what they would actually look like on a plus-size body. Rather than taking the effort to hire an appropriate model, they could have shown the shorts on a mannequin, a hanger, or even digitally created images. Stuffing a small model into one leg of the shorts is not only absurd but also demonstrates a blatant lack of respect.

This act of fat-shaming is not only insensitive but also unnecessary. It suggests that a plus-size woman in those shorts is somehow unacceptable, which is both cruel and misguided. Thankfully, plus-size designer Mia Thompson responded to this ridiculousness by posting her own image on social media, emphasizing that plus-size clothing should be modeled by plus-size bodies. She expressed to Buzzfeed, “Plus-size shorts should be shown on two plus-size legs – not a whole petite body inside one leg.” It’s essential for shoppers to see how clothing might look on their own bodies before making a purchase, and this photo misses the mark entirely.

Though the shorts are currently sold out, the offensive image remains on the retailer’s website, and we can only hope that the backlash prompts them to remove it. Such a display serves no purpose other than to demean individuals who are already stigmatized in society.

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In summary, the retailer’s insensitive advertisement not only fails to represent plus-size individuals but also perpetuates harmful stereotypes. By ignoring the need for proper representation, they risk alienating a significant customer base who deserves better.

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