In a generous gesture for Mother’s Day, the woman-owned inclusive clothing brand, Universal Standard, is giving away 10,000 of their iconic Geneva dress. All you need to cover is the shipping fee. Get ready to enjoy a mimosa while selecting your preferred cut and color—this stylish gift is one you won’t want to miss!
“As a special treat for the moms balancing more than ever, we’re offering our versatile Geneva dress, typically priced at $120, for just the shipping cost of $15,” said a spokesperson for the brand. “This piece is one of our first designs, and we believe moms truly deserve a gift for being the real-life superheroes they are.”
Absolutely, they do! The Geneva dress is both stunning and comfortable, crafted from a high-quality Peruvian cotton blend. According to feedback from fellow moms, this dress stands out for its durability and easy care, washing well without pilling—definitely a win!
What’s more, the Geneva is available in the full size range of 00-40 and flatters a variety of body types, a claim not many dresses can make.
To snag your dress, simply visit their website and enter your email. A discount code will arrive shortly (mine took mere seconds to land in my inbox), and you can start shopping! The dress is offered in a choice of crewneck or v-neck styles, with options for short or long sleeves, all in a variety of colors. Personally, I’m leaning towards the navy v-neck, but feel free to pick what suits you best.
Polina Veksler, the co-founder and CEO of Universal Standard, shared, “We have many moms on our team who understand that this time has been particularly challenging. That’s why we wanted to create something special for Mother’s Day. Moms take on so many responsibilities and are there when things get tough, much like superheroes. Offering them our hero piece seemed just right. It’s an easy-to-wear dress, and as a mom myself, I know simplicity is essential right now.”
Absolutely right—simplicity is vital for moms, especially since many have taken on the roles of full-time teachers alongside their regular jobs, household duties, and the emotional burden of current events. A comfortable dress that makes you look fabulous while juggling everything is a much-deserved treat.
As the pandemic unfolded, Universal Standard quickly began giving back. “Our community is everything to us, and we’ve actively sought ways to support and comfort others during this challenging time,” they noted. “In March, we donated over $500,000 worth of our Foundation dress to medical professionals on the frontlines. In April, we raised funds for Save the Children and No Kid Hungry through our children’s storybook, ‘What Would Fashion Look Like if it Included All of US.’ Now, we’re excited to offer up to 10,000 Geneva dresses starting Wednesday, May 6th, while supplies last, to all moms and moms-to-be.”
So, don’t wait—order while supplies last! Because every mom deserves to feel amazing while handling it all. For more insightful tips on home insemination and related topics, check out this post.
Summary
Universal Standard, an inclusive clothing brand, is celebrating Mother’s Day by giving away 10,000 of their signature Geneva dresses for just the cost of shipping. The generous offer aims to honor the hard work of moms who are juggling various responsibilities during these challenging times. With options available in a wide range of sizes and styles, the Geneva dress is both stylish and practical, making it a perfect gift for mothers everywhere.
