In today’s digital age, one Instagram account is redefining what it means to be an outdoor enthusiast. Enter Mia Carter, the creative force behind “Unlikely Hikers.” A Portland-based advocate, Mia describes herself as a “plus-size, non-binary, nature lover, and former couch potato.” Her mission is to challenge the conventional image of hikers, which often depicts a narrow standard of fitness and appearance, predominantly featuring thin, white individuals.
Mia’s platform showcases a diverse array of hikers who defy these stereotypes, including individuals of all sizes, races, ages, and mobility levels. “Whether you hike a mile or fifteen or if you only hit the trails a few times a year, if you use mobility aids or don’t see anyone who resembles you in nature, you are a hiker,” she asserts. “When we measure our worth by the number of trails we conquer or our physical prowess, we lose sight of the true connection to nature and the healing journey it offers.”
Her Instagram feed is filled with images of relatable adventurers, many of whom do not conform to traditional outdoor aesthetics. “I’m tired of seeing the same type of hiker repeatedly on social media. How many perfect photos of a slim, white woman at a mountain peak can we look at?” Mia expresses in a recent interview. “That’s not the reality for most of us. I want to show the real struggle and triumph of reaching a summit.”
Mia’s account features hikers who may not hike every weekend, but who bring their own unique stories and backgrounds to the trails. The uplifting images serve as a reminder that representation matters; seeing people who look like you can inspire belief in your own potential and capabilities.
Interestingly, Mia only discovered her passion for hiking five years ago during a date, where she initially pretended to enjoy it. “That first experience changed my life,” she recalls. Since then, her Instagram account has attracted a following of over 10,000, highlighting the importance of inclusivity in the outdoor community.
The outdoor experience often comes with preconceived notions, especially for those who don’t fit the “ideal” hiking mold. “Being plus-size is often stigmatized, and people assume I might not know what I’m doing,” Mia shares. “I receive unsolicited encouragement like, ‘You’re almost there! You can do it!’ when I’m not even struggling.” However, her growing social media presence has caught the attention of outdoor brands, including sponsorship from REI.
Mia emphasizes that hiking is not solely about achieving goals like distance or elevation. “It’s about connecting with nature and moving your body in a way that feels good,” she reminds her followers. This philosophy resonates with many outdoor enthusiasts who understand the deeper connections forged on the trail.
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In summary, Mia Carter’s “Unlikely Hikers” is a transformative platform that champions diversity in the outdoor community, encouraging everyone to feel welcome and celebrated in nature.