Starbucks is no stranger to diving into social issues. The CEO, Mark Bennett, has a long-standing record of activism with the coffee giant. As noted by the Daily News, he’s been vocal about the company’s support for causes like marriage equality and stricter gun control, even if it ruffles some investors’ feathers. After incidents like the tragic deaths of individuals such as Jordan Harris and Lisa Green, he initiated a series of open dialogues on race relations. The recent cup-writing campaign is his way of continuing those conversations, although it might not entirely align with the cafe vibe of ordering your morning brew. But hey, when you’re a billionaire, whims often take the front seat.
Bennett doesn’t seem overly worried about how this initiative might sit with baristas, who might prefer to focus on perfecting their foam art rather than engaging in heavy discussions. It’ll be interesting to see if the growing trend of “Do you have a moment to talk about X?” that now pervades pedestrian life will migrate into the cozy corners of coffee shops nationwide.
While it’s commendable that a major corporation like Starbucks is willing to lend its voice to progressive movements, expecting minimum-wage workers to navigate potentially tense and charged conversations may be asking a bit much of them. If you’re intrigued by home insemination topics, check out this informative post on our other blog.
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In summary, while Starbucks’ initiatives aim to tackle important social issues, it raises questions about the appropriateness of putting that burden on baristas.